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PASSIONATE GAY MEN MAKING OUT VIMEO PROFESSIONAL
Bachelor’s degree and/or equivalent professional experience.īonus points (nice skills to have, but not needed):.Thrives in fast-paced environments and can adapt quickly to shifting priorities.Creative and empathetic thinker thinks customer first.Ability to take complex ideas and turn them into simple and intuitive communication.Experience translating data into actionable insights.Proven track record of launching A/B experiments, optimizations, and customer research.5+ years of experience in product marketing or growth role.Review business metrics, interpret trends in data and identify opportunities for optimizations.Engage with the broader marketing team including CRM, paid marketing, and core product marketing to drive companywide initiatives and share takeaways.Work cross-functionally with product management, design, and engineering to identify growth loops, launch experiments and drive business metrics.Partner with research to build continuous knowledge of our customer base and champion our users needs and wants.Define audience specific messaging to drive activation and engagement at key moments in the customer lifecycle.Understand how our product grows from self-serve to enterprise across the customer lifecycle and set measurable business goals and track progress against them.This includes creating audience specific messaging, identifying research needs, defining experiment variants, and analyzing results to engage and grow the increasing number of customers joining Vimeo. This role will report to the Growth Product Marketing Lead and work across the Growth organization as well as other Marketing teams on initiatives that drive acquisition, engagement, and retention.
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The ideal candidate can thrive in a fast-paced environment and is passionate about developing and launching new experiences to a B2B SaaS audience. We need an exceptional leader with the ability to manage and run a fast, nimble, high-impact process. Vimeo is looking for a Senior Product Marketing Manager to work with the Growth Team! Vimeo’s Growth team sits at the convergence of product, marketing, data, and obsessing about user experiences.